- Develop and execute trade marketing strategies and plans to achieve sales targets and market share growth.
- Lead and mentor a team of professionals, fostering their growth and development.
- Collaborate closely with cross-functional teams, including sales, marketing, and product development, to ensure alignment and effective execution of trade marketing initiatives.
- Conduct in-depth market research and competitor analysis to identify trends, opportunities, and threats.
- Manage trade promotions, pricing strategies, and trade incentive programs.
- Cultivate and maintain strong relationships with key retail partners and distribution networks.
- Analyse trade marketing performance metrics, using data-driven insights to recommend improvements.
- Oversee the creation and implementation of trade marketing materials, including point-of-sale displays, merchandising tools, and promotional collateral.
- Ensure compliance with company policies, industry regulations, and ethical standards.
- Prepare and groom for future leadership
The Successful Applicant - Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
- Minimum of 15 years of combined experience in trade marketing and sales in the consumer goods industry.
- Proven leadership skills with the ability to inspire and guide teams to success.
- Strong analytical and strategic thinking capabilities.
- Exceptional communication, negotiation, and relationship-building skills.
- Proficiency in data analysis and market research tools.
- Innovative mindset and the ability to think creatively to drive results.
- Collaborative and team-oriented approach to work. What's on Offer
- Competitive Compensation and Benefits
- They provide a platform for continuous learning and development
- Opportunity to work with diverse teams, learn from different cultures and gain international exposure.
- Join a team of passionate professionals who are dedicated to making a positive difference.
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Head of Trade Marketing - Jakarta, Indonesia - Michael Page Indonesia
Deskripsi
About Our Client
Our client is a leading Multinational Company in the FMCG industry. They have a mission to enrich lives with their products that are trusted by consumers all over the world. With a rich history dating back over 150 years, they are committed to producing high-quality products that promote the well-being of individuals and communities.
Job Description
As the Head of Trade Marketing, you will lead the trade marketing function and play a pivotal role in shaping the brand presence in the market. This senior role requires a candidate with extensive experience in both trade marketing and sales. The key responsibilities include but are not limited to: