- Develop and execute regional trade marketing strategies to promote our spirit brands and achieve sales objectives.
- Collaborate with sales teams to understand market dynamics and identify opportunities for brand visibility and growth.
- Plan and execute engaging trade events, promotions, and activations to enhance brand presence at the point of sale.
- Analyze market trends, competitor activities, and consumer behavior to inform strategic marketing decisions.
- Work closely with distributors, retailers, and key accounts to implement trade programs that drive product sales and brand loyalty.
- Lead the development of impactful POS materials, ensuring brand consistency and compliance with marketing guidelines.
- Monitor and evaluate the performance of trade marketing initiatives, providing insights and recommendations for continuous improvement.
- Cultivate and maintain strong relationships with trade partners to drive mutual success.
- The Successful Applicant
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in trade marketing, preferably within the spirits or beverage industry.
- Strong understanding of trade channels, distribution networks, and retail environments.
- Excellent communication and negotiation skills.
- Analytical mindset with the ability to interpret data and make strategic recommendations.
- Creative thinker with a passion for developing innovative trade marketing solutions.
- Ability to travel within the region as needed. What's on Offer
- Good benefit
- Good company culture
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Trade Marketing Manager - Jakarta, Indonesia - Michael Page Indonesia
Deskripsi
About Our Client
The client is a multinational retail company. You will be working directly for the brand principle.
Job Description