- Develop and implement a comprehensive branding strategy that aligns with our corporate goals and sets us apart in the real estate industry.
- Define and maintain brand guidelines to ensure a consistent and cohesive brand image across all marketing materials.
Marketing Strategy: - Create and oversee the marketing strategy, encompassing digital marketing, traditional advertising, social media, PR, and more.
- Analyse market trends, consumer behaviour, and competition to identify opportunities and threats.
- Drive the development of marketing campaigns, promotional activities, and initiatives to enhance property sales and brand recognition.
Team Leadership: - Build, lead, and mentor a high-performing marketing and sales team, providing guidance and support to achieve departmental and company goals.
- Foster a collaborative, results-driven, and innovative work environment.
Sales Support: - Collaborate with the sales team to create effective sales strategies, lead generation programs, and sales collateral.
- Monitor sales performance and identify areas for improvement, working to align sales and marketing efforts.
Budget Management: - Manage the marketing budget, ensuring efficient allocation of resources while maximising ROI.
- Regularly report on the effectiveness of marketing campaigns and initiatives.
Stakeholder Engagement: - Engage with key internal stakeholders, such as senior management and project development teams, to align marketing efforts with project timelines and objectives. The Successful Applicant
- Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
- Proven experience as a Marketing Director or in a similar senior marketing role in the real estate or property development industry.
- Demonstrated success in developing and executing effective branding and marketing strategies.
- Strong leadership and team management skills.
- Excellent communication and presentation abilities.
- Analytical mindset with the ability to make data-driven decisions.
- Up-to-date knowledge of marketing trends, tools, and technologies.
- A passion for the real estate industry and an understanding of the dynamics within it. What's on Offer
- Great career prospects as the growth opportunity in the company is tremendous.
- The chance to really impact the decisions of a very successful business and input into process, procedures & systems.
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Marketing Director - Jakarta, Indonesia - Michael Page Indonesia
Deskripsi
About Our Client
We are currently partnering with a leading property development firm, who is seeking a dynamic and experienced Marketing Director to lead their marketing and sales teams, with a primary focus on enhancing our branding strategies.
Job Description
Brand Strategy and Development: