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Sr. Marketing Automation - Latin America - INDI Staffing Services
Deskripsi
At INDI, we're passionate about empowering individuals and businesses worldwide. Our cutting-edge recruiters connect leading companies with top talent, fostering a dynamic environment where innovation thrives. Join us in shaping the future of work.
Overview of the Role
The Senior Marketing Automation & QA Specialist will develop sophisticated QA-oriented marketing automations with significant business impact, working with an ambitious and supportive team to ensure campaign excellence.
Key Responsibilities:
- Building and maintaining automated QA systems to validate campaign data, audience lists, and message content before launch.
- Developing automated anomaly detection and alerting systems to identify and flag errors across all campaign lifecycle stages, eliminating manual monitoring.
- Developing SQL queries and data validation scripts to ensure CRM data integrity and campaign accuracy.
- Implementing GenAI-powered QA tools to scale quality checks across high-volume multi-channel campaigns.
- Documenting QA processes, creating runbooks, and training team members on quality standards.
Requirements:
- Marketing Automation: 2+ years of hands-on B2B Marketing Automation experience
- AI Automation: Demonstrated experience building AI-assisted automation for quality assurance or data validation
- CRM Skills: Experience with data management, including:
- Data hygiene
- Deduplication
- List segmentation
- Data validation
- Campaign Experience: Multi-channel campaign expertise (email, LinkedIn, paid ads, webinars)
- QA Capabilities: Experience with CRM QA, including automated data validation and test case development
- Language: Advanced level of English
Benefits:
• Flexibility: Choose where and how you work for enhanced creativity and innovation.
• Tailored Compensation: Personalize your earnings to suit your financial goals.
• Tech-Driven Tools: Access cutting-edge resources for seamless collaboration and productivity.
• Autonomous Workflow: Take control of your schedule to achieve work-life balance.
• Well-being: Enjoy generous leave policies for rest and rejuvenation.
• Diversity & Inclusion: Thrive in a diverse and inclusive environment.
• Collaboration: Engage with industry leaders for collective growth.
• Development: Access mentorship and growth opportunities for continuous advancement.
If you are interested in being part of a team composed of the best professionals and working 100% goal-oriented in an innovative environment, but with the structure and resources of a multinational market leader, do not hesitate to apply
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