- Develop and execute e-commerce promotion activities such as Mega campaigns and other campaigns to drive platform growth and to establish e-commerce consumption mentality of platform users
- Be familiar with the creation of e-commerce content, be able to plan content matrix and marketing play for different types of commodity promotion needs, and be responsible for the final communication and transformation effect
- Plan and create reproducible content marketing strategy, including hashtag challenges, short video, livestream operating procedures to drive campaign awareness according to the characteristics of local users
- Collaborate with cross-functional teams to ensure the overall quality of campaign execution
- Responsible for full-cycle campaign project management; planning, hands-on execution, real-time monitoring and reporting
- Conduct Post-mortem campaign analysis to identify innovative improvements in campaign performance and processes
The Successful Applicant
- Min. 5 years of relevant working experience
- Excellent writing skills, planning, copywriting, live content planning or editing
- Large marketing planning experience
- Keen user product awareness, familiar with domestic and foreign strong interactive products
- Likes to understand and accept new things, have a wide range of interests, and are sensitive to hot topics and news hotspots
- Structured thinking, hypothesis driven.
- Have a high degree of comfort with numbers and the capability to draw decisions based on both intuition and data
- Versatile learner with the ability to thrive in ambiguous situations.
- Resourceful problem solver, able to work effectively in an independent, structured and goal-oriented manner
- Outstanding communication skill both verbally and in written to articulate a business strategy and resource requirement, and strong listening skills
- Proficiency in English is required.
What's on Offer
- Be a part of the team that grows the business in Indonesia
- Attractive remuneration package
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Deskripsi
About Our Client
Our client is a well-known global brand. As a part of the global e-commerce team, they are looking for a Campaign Planning Manager. You will be responsible for a full-cycle campaign project management; planning, hands-on execution, real-time monitoring and reporting.
Job Description