SEO Sem Specialist - Cimahi, Indonesia - Carelabs

Deskripsi

We are seeking an experienced SEO and SEM Specialist to join our team.

As an SEO and SEM Specialist, you will be responsible for developing and implementing effective strategies to improve our website's visibility and drive targeted traffic through search engine optimization (SEO) and search engine marketing (SEM) techniques.

You will work closely with cross-functional teams to ensure our online presence aligns with our business objectives.

Please Fill below form as a part of technical assessment:


Responsibilities:

• Develop and execute SEO strategies:

Conduct keyword research, perform on-page and off-page optimization, optimize website structure and content, and implement technical SEO enhancements to improve search engine rankings and organic traffic.

• Manage SEM campaigns:

Plan and execute paid search campaigns across platforms such as Google Ads, Bing Ads, and social media advertising. Conduct keyword research, create compelling ad copy, optimize bidding strategies, and monitor campaign performance to maximize ROI.

• Monitor and analyze website performance:

Utilize SEO and web analytics tools to track and analyze website traffic, rankings, and user behavior. Generate reports, identify trends, and provide actionable insights to improve website performance and achieve business goals.

• Stay updated with industry trends:

Keep abreast of the latest SEO and SEM developments, algorithm updates, and best practices. Continuously research and explore new opportunities to enhance our search visibility and optimize our online marketing efforts.

• Conduct competitive analysis:

Identify competitors' SEO and SEM strategies, analyze their strengths and weaknesses, and leverage insights to develop effective strategies to outperform competition and capture market share.

• Collaborate with crossfunctional teams:

Work closely with content creators, web developers, and marketing teams to ensure SEO best practices are integrated into website design, content creation, and overall marketing initiatives.

• Perform SEO audits:

Conduct regular audits to identify technical issues, website performance gaps, and opportunities for improvement. Develop and implement action plans to address any identified issues promptly.

• Provide SEO recommendations:

Present recommendations for website improvements, content optimization, and other SEO-related enhancements to drive organic traffic growth and improve user experience.

• Stay updated with AI trends:

Keep abreast of the latest developments and advancements in AI technologies and their impact on SEO and SEM. Continuously research and explore new AI-driven opportunities to enhance our search visibility and optimize our online marketing efforts.


Requirements:

• Minimum 2 year Experience as an SEO and SEM Specialist or similar role.
• Strong understanding of search engine algorithms, ranking factors, and best practices.
• Proficient in SEO and SEM tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar platforms.
• Handson experience with keyword research, onpage optimization, link building, and technical SEO.
• Experience managing and optimizing paid search campaigns across various platforms.
• Strong analytical skills with the ability to analyze data, identify trends, and provide actionable insights.
• Excellent communication and collaboration skills to work effectively with crossfunctional teams.
• Uptodate knowledge of the latest AI trends, algorithms, and best practices in SEO and SEM.

Salary:
From Rp2,988,900 per month


Application Question(s):
Expected Start Date: 06/08/2023