Content Creation Hub Manager - Jakarta, Indonesia - Great Giant Foods
Deskripsi
Work closely with the brand & marketing team, and other departments to create effective and high-quality content (articles, press releases, social media post/video/feed, etc) that articulate our product's core benefits properly and consistently.
Build and maintain editorial calendar and written guidelines for each brand as well as find the right partner to conceptualize, produce, assign, oversee projects and the developments.
Monitor, use the given budget to the best possible output in terms of quality and timeline, continuously measure and improve content performance; create reports, leveraging Google Analytics, HubSpot and social media analytics tools.
Stay up-to-date with the latest industry trends and customer challenges in order to build a more effective editorial calendar and interact with KOL specialists, graphic designers and internal team members to create and review all content & ensure a consistent message.
Push the business to adopt better content creation practices through frequent testing of new content formats and distribution channels, including championing the increased use of data visualization.
Minimum Bachelor's Degree in Marketing/ Business/ Other related majors;
Prior experience in handling and managing content creation is preferable;
Have knowledge in current industry and consumer trend;
High creativity and strong analytical skills;
Good communication and presentation skills;
Excellent problem-solving skills;
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