Anindya Restika

A business and market analyst with 3 years of experience, a strong background in data analytics. Proficient in analyzing business processes, market trends, consumer behavior, competitor benchmarking, and also identifying opportunities for improvement, translating requirements into actionable solutions. My strong analytical and problem-solving abilities, combined with excellent communication skills, make me a valuable asset to any data-driven organization.

Maybank Indonesia | Jakarta, Indonesia                                                        June 2021 – Present

Business and Market Analyst

• Conduct in-depth data analysis and generate comprehensive reports/dashboard to identify trends and insights related to industries, customer preferences, and behaviour.
• Develop and analyze market potential data for 110 cities in Indonesia and performance metrics for 315 branches to identify opportunities for branch optimization and sales improvement using predictive models.
• Conduct benchmarking of more than 5 domestic and international banks to identify their main products, key success factors in the Indonesian banking market, and monitor the data on a dashboard.
• Led more than 10 end-to-end market research projects, including project design, data collection, analysis, and reporting, to provide actionable insights in 2023.
• Collaborating with cross-functional teams to understand data requirements, deliver actionable insights, and support business initiatives.

Achievement:

1. Provided campaign performance analysis for the marketing team, leading to a 20% increase in the marketing budget in 2023.
2. Generated 3 dashboards, improving data accessibility, real time updated and comprehension for stakeholders, resulting in a 30% increase in user engagement with reports in 2023

Bandung Institute of Technology | Bandung, Indonesia                      August 2016 – Mar 2021

Bachelor of Science in Meteorology

GPA             : 3.30