
Sugra Ginanjar
Teknologi / Internet
Tentang Sugra Ginanjar:
Saya adalah seorang yang berprofesi sebagai Business Intelligence Lead dan terakhir bekerja di perusahaan Koltiva
Pengalaman
Business Intelligence Lead
Koltiva · Full-time Dec 2022 - Nov 2025 · 3 yrs· Hybrid
Koltiva is a global agritech and technology company that provides end-to-end traceability, sustainability, and business solutions for agricultural supply chains, supporting farmers, enterprises, and organizations in achieving responsible and transparent sourcing.
- Collected, cleaned, and integrated multi-source data (farmer surveys, supply chain transactions, certification, training etc) to ensure accuracy and consistency.
- Designed and maintained interactive dashboards and automated reports to monitor supply chain performance, sustainability metrics, and client project outcomes.
- Conducted data analysis to identify trends, risks, and opportunities, providing actionable insights that supported decision-making for both internal teams and global clients (e.g., Nestlé, Rainforest Alliance).
- Developed and implemented data cleansing standards and process automation, improving operational efficiency and data reliability.
Collaborated cross-functionally with Product, Data, and Project teams to translate business requirements into data-driven solutions and reporting frameworks.
Key Achievement:
Optimized reporting and analytics processes, enabling more efficient monitoring of farmer traceability and certification programs, while enhancing client satisfaction through improved data transparency.
MIS Sr. Analyst
Pt Home Credit Indonesia · Full-time Feb 2018 to Dec 2022 · 4 yrs 11 mos Jakarta · On-site
Home Credit Indonesia is a consumer finance company that provides installment-based financing solutions for electronics, household goods, and other products, helping customers access credit through simple and flexible payment options.
- Collected, validated, and managed large-scale operational data (sales, CRM, credit risk, underwriting, and collections) to ensure accuracy and consistency.
- Designed and delivered daily, weekly, and monthly performance reports for management, supporting business monitoring and strategic decision-making.
- Developed interactive dashboards and automated reporting tools (Excel VBA, SQL, BI platforms) to streamline operations and reduce manual workload.
- Conducted business analysis on customer behavior, sales trends, and credit risk to identify opportunities for process optimization and efficiency improvements.
- Collaborated with cross-functional teams (Finance, Sales, Risk, Operations) to address reporting needs and deliver ad-hoc analyses.
Key Achievement:
Implemented automation and reporting improvements that significantly reduced manual processing time, enabling faster and more accurate business insights.
CRM Supervisor
PT Intiland Development Tbk · Full-time Sep 2017 - Jan 2018 · 5 mosJakarta · On-site
Intiland Development is a leading Indonesian real estate developer, where I contributed to projects across residential, commercial, and mixed-use developments, supporting initiatives that enhanced the company’s property portfolio and market presence.
- Supervised CRM operations, ensuring accurate customer database management and effective communication strategies to enhance client satisfaction and loyalty.
- Oversaw after-sales service and handled escalated customer issues, ensuring timely resolution and positive client experience.
- Designed and implemented CRM programs, including loyalty initiatives, customer events, and newsletters, to strengthen long-term relationships.
- Prepared regular reports and analyses on customer satisfaction, feedback, and program performance to support management decision-making.
- Coordinated with marketing, sales, and operations teams to align CRM activities with overall business objectives.
Key Achievement:
• Improved customer engagement and retention by implementing structured CRM programs, contributing to stronger brand loyalty and repeat sales.
Sr.Business analyst |CRM analyst| Data Reporting | Data Quality Management
iris Worldwide · Full-time Jun 2012 - Sep 2017 · 5 yrs 4 mos Oleos 1 2nd Floor Mampang Prapatan Raya 139b Jakarta
Iris Worldwide is a global creative agency, where I contributed to marketing, advertising, and digital strategy projects, supporting clients in strengthening customer engagement and brand experience.
- Collected, validated, and managed customer and campaign data to ensure accuracy and consistency across CRM systems.
- Developed dashboards and automated reports to monitor CRM program and marketing campaign performance.
- Conducted customer segmentation, churn, and behavioral analysis to provide actionable insights for campaign optimization.
- Delivered data-driven recommendations to marketing and client teams, improving campaign ROI and customer engagement.
- Collaborated with cross-functional teams to align creative strategies with analytical findings.
- Analyze customer behavior, preferences, and past interactions
- Create hyper-targeted micro-segments to enable personalized experiences
Key Achievement:
• Successfully built churn rate analysis for a CRM program, enabling a 40% budget optimization through improved targeting and retention strategies.
Team Leader Data Quality Management
AstraWorld Feb 2008 - Jun 2012 · 4 yrs 5 mos Jakarta, Indonesia · On-site
AstraWorld is a subsidiary of Astra International, where I supported customer loyalty programs, roadside assistance services, and value-added initiatives to enhance customer satisfaction and strengthen Astra’s automotive brand presence across Indonesia.
- Led a team responsible for cleansing, validating, and standardizing customer and operational data to ensure accuracy and integrity.
- Developed processes and automation tools to streamline data quality management, reducing errors and duplication.
- Monitored data quality metrics and delivered regular reports to support CRM and business operations.
- Collaborated with CRM, IT, and operations teams to ensure clean data was available for loyalty programs, campaigns, and customer engagement initiatives.
- Supervised and coached team members to achieve data management targets and maintain high-quality standards.
Key Achievement:
• Successfully improved data accuracy and consistency, enabling more effective CRM campaigns and enhancing overall customer satisfaction.
Pendidikan
Universitas Terbuka
Bachelor's degree of Management, Ekonomi 2011 - 2018.
Politeknik Akademi Pimpinan Perusahaan Jakarta
Bachelor's degree of industry management, production management 2002 - 2005
Grade 3.05
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