Salwa Aulia

ALLU Indonesia - Social Media Manager

- Managed and curated content for Instagram and Facebook to engage and expand the 
brand’s online community. 
- Developed creative and visually appealing posts to attract and retain the target audience. 
- Conducted competitor research to identify trends and strategies, improving the 
company’s social media presence.
- Created and presented comprehensive social media reports and analytics to track 
performance and growth. 
- Handled audience interactions by responding to comments, messages, and inquiries in a 
timely manner to maintain positive brand relationships. 
- Developed monthly content plans and scheduled posts across both platforms to ensure 
consistent brand messaging.

Kelas.com - Social Media Specialist

- Responsible for developing and implementing effective social media strategies. Designing and managing social media campaigns aimed at increasing brand awareness, user engagement, and conversions.
- Overseeing content strategy and posting schedule across various social media platforms. Managing online communities with positive interactions and enhancing user engagement.
- Utilizing social data analysis to optimize strategies and achieve measurable outcomes. Collaborating with creative and marketing teams to create compelling and relevant content.
- Monitoring metrics and KPIs to track campaign performance and make necessary adjustments. Engaging with users and responding to inquiries or feedback promptly and professionally.
- Designing and implementing influencer marketing programs to enhance brand visibility. Building and maintaining strategic partnerships with key influencers. 
- Conducting market research and competitor analysis to inform social media strategies. Leading junior team members and providing guidance to ensure marketing objectives are met.

Fullstack Bootcamp - Social Media Management

Tempat Belajar (Graduation Year 2023)