Eliana Puspitasari

Dynamic professional with over 3 years of experience in Marketing Communication. Proven track record in content creation, event planning, and social media management, leading to significant growth in brand engagement and customer loyalty. Skilled in understanding unique needs and crafting tailored strategies to meet objectives. Passionate storyteller, adept at connecting with diverse audiences in impactful ways. Open to opportunities across various sectors, eager to embrace new challenges and industries. Fluent in English with excellent communication skills. Excited to leverage expertise in diverse contexts. Connect with me if you’re seeking a dedicated and innovative professional to elevate your brand.

PARAGONCORP (PT PARAGON TECNOLOGY AND INNOVATION)

A. Marketing Communications (Wardah Beauty Promotor)

- Managed brand sponsorship initiatives, resulting in a 20% increase in product sales.
- Developed and nurtured new relationships and communities, expanding the Wardah brand’s customer base.
- Conducted product demonstrations and consultations, providing valuable feedback for product improvement.
- Collaborated with copywriters and Key Opinion Leaders to develop a marketing plan aligned with the brand’s identity and purpose.
- Organized and ran events such as Beauty Class, Collaborative Seminar, Beauty Demo, and Sponsorship Branding, significantly increasing consumer brand awareness.

- Managed brand sponsorship initiatives, resulting in a 20% increase in product sales.

B. Wardah Beauty Advisor

- Provided personalized advice to customers on the best products for their skin types and needs, demonstrating strong listening and understanding skills.
- Managed inventory and stock of Wardah products in the store, showcasing my organizational skills and attention to detail.
- Collaborated with other beauty advisors and store managers to consistently achieve sales targets, demonstrating my ability to work effectively in a team.

2. Public Relations Expert Dinas Kebudayaan & Pariwisata Kota Surakarta (Guest Speaker)

Dinas kebudayaan & Pariwisata Kota Surakarta

- Completed the ‘Pemilihan Putra Putri Solo 2023’ event as a speaker and was awarded a certificate of participation.
- Participated in a prestigious event aimed at finding ambassadors for tourism in Solo.
- Showcased leadership skills and shared knowledge with others.
- Worked closely with the project leader, Gray-Putri Panuningrum, to ensure the success of the event.

3. Guest Speaker

Pusat Karir Universitas Duta Bangsa Surakarta · Seasonal

Surakarta, Central Java, Indonesia 

Guest Speaker, Beauty and Handsome Class Training, Duta Bangsa University, Surakarta (2023)

As the main speaker at the Beauty and Handsome Class Training event at Duta Bangsa University, Surakarta, I shared my knowledge and experience about beauty and appearance. This event was attended by final semester students and graduates of 2023 from the Faculty of Health Sciences and the Faculty of Computer Science.

I provided insights on self-care and maintaining a good appearance, and how it can influence their professional image. I also discussed the importance of mental and physical health in maintaining one’s appearance.

In addition, I provided practical tips and tricks on grooming and professional etiquette, as well as the best ways to present oneself in various situations, be it business meetings, job interviews, or social events.

This experience was invaluable to me as I was able to share my knowledge and experience with the younger generation who will be the future leaders. I felt honored to contribute to the shaping of their character and appearance.Guest Speaker, Beauty and Handsome Class Training, Duta Bangsa University, Surakarta (2023) As the main speaker at the Beauty and Handsome Class Training event at Duta Bangsa University, Surakarta, I shared my knowledge and experience about beauty and appearance. This event was attended by final semester students and graduates of 2023 from the Faculty of Health Sciences and the Faculty of Computer Science. 

4. PT REMBAKA

Beauty Consultant & Skincare Specialist Latulipe Cosmetics

PT REMBAKA · Contract Aug 2018 - Jan 2019 ·

Surakarta, Central Java, Indonesia

- Introduced Latulipe products to customers and generated leads through effective
communication and persuasion skills.
- Assisted customers with product selection and application, showcasing my ability to
provide excellent customer service.
- Maintained cleanliness and hygiene of the store and products, demonstrating my attention
to detail and responsibility.

UNIVERSITAS TERBUKA

S1 Sastra Inggris

2019-2023 - Grade: 3.7

Activities and societies: MC Team Universitas, Seni Suara Solo dan Duet Universitas.

Skills: Problem Solving · Marketing Analytics · Training Delivery · Announcer · Event Planning · Content Creation · Customer Service · Reporting · Public Speaking · Communication · Get Along Well with Others · Media Relations